Campaign report & statistics

Overview
This real-time report gives a complete statisitcal campaign overview in numbers and graphs. Unique recipient, unique reads, toal reads, total opened, clicked and bounced, represented as totals or percentages. Detailed overviews of all results.

Link Tracking functionality
This function will show the links, the number of hits, and by who and when they were clicked. Every single hit will be registered through Link Tracking and the info is als oavailable in the report:
This report graphically represents the number of hits for every link in your e-mail message.

Delivery
Whenever an e-mail message cannot be delivered, for instance because the e-mail address no longer exists, the message will be returned (hard bounce). This report shows all bounces, hard and soft bounces.

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note:

info on hard and soft bounce:
A soft bounce is an email message that gets as far as the recipient's mail server (it recognizes the address) but is bounced back undelivered before it gets to the intended recipient.
A soft bounce might occur because the recipient's mailbox is full, the server is down or swamped with messages, or the message is too large.

Soft bounces can also include things like auto-replies to your email.

Once an email has soft bounced 3 times without any trackable activity it will automatically be converted to a hard bounce and be removed from your list.

A hard bounce is an email message that has been returned to the sender and is permanently undeliverable.
Causes include invalid addresses (domain name doesn't exist, typos, changed address, etc.) or the email recipient's mail server has blocked your server.
Servers can sometimes interpret bounces differently, meaning a soft bounce on one server may be classified as a hard bounce on another.

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Ratios
This report shows the most important campaign ratios: opened ratio, clicked ratio ( CTR and CTOR )and bounced ratio's ( hard- and soft bounce ). These numbers are explained and compared with your total account's global ratios.

General info
This report presents the basic overview of the main campaign details. What message was send to which mailing list or interest group? You can view the message or the list of unique addresses to which it was sent.

PDF report
Generate a real-time report containing the main information about your campaign in a single click.


Bouncing list
Gives an overview of all undeliverable e-mail addresses.

Opt-in
This report gives an overview of people confirming your opt-in e-mail message.

Surveys
All replies to your surveys are stored in our database. You can review this information with the personal login.

 

 

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